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Ripson to focus on awareness for programs that could save lives, bring hope to those affected by suicide.

CHICAGO, IL (May 12, 2022)—The Illinois chapter of the American Foundation for Suicide Prevention (AFSP Illinois) has selected Ripson Group, a Midwest-based communications agency specializing in public relations, marketing, advertising, social media, and more, as its agency of record. Ripson Group is focused on creating awareness and participation in programs in Illinois that could help save lives and bring hope to those affected by suicide.

Suicide is the third leading cause of death in Illinois for ages 10-24 and 25-34 and the sixth leading cause of death for ages 35-44 and 45-54, far surpassing the death rates of many causes of death that are more openly discussed. Through education, research, outreach and advocacy, AFSP Illinois focuses on eliminating the loss of life from suicide.

“As we face the increased challenges around mental health and the suicide rates continue to climb, it is more important than ever that we make mental health a national priority,” said Angela Cummings, AFSP Illinois Area Director. “Suicide can be prevented; we are determined to advocate for more investment in research and prevention. We are delighted that Ripson Group will join us in these efforts.”

Ripson Group will focus on education and awareness events during Mental Health Awareness month in May, Out of the Darkness community walks in October, and media relations. “We know that the impact of suicide can be devastating personally and as a community,” said Lisa Ripson, Chief Executive Officer and Founder, Ripson Group. “With our experienced storytelling capabilities and proven media relations skills, we are pleased that we will be able to get the word out and make an impact in addressing deaths from suicide and bringing hope to those impacted by suicide.”

Since 2007, Ripson Group continues providing their vast skill and knowledge to the communications and digital media field. Their experience spans multiple venues including helping clients who work in B2B businesses and non-profits as well as the restaurant, retail, hospitality, electrical, technology and wireless telecom industries.

About Ripson Group
Ripson Group is a Midwest based full-service boutique public relations and marketing agency with offices in Chicago and Bettendorf, Iowa. The company was founded in August 2007 in Chicago’s West Loop by Emmy-award winning news producer Lisa Ripson. Ripson also worked at Edelman Chicago headquarters office prior to her founding of her own company. Storytelling expertise is at the heart of this Midwestern company. For more information and case studies, go to www.ripsongroup.com

About the American Foundation for Suicide Prevention
American Foundation for Suicide Prevention is dedicated to saving lives and bringing hope to individuals affected by suicide. The organization creates a culture that is smart regarding mental health through educational programs, advocation for suicide prevention, and providing support for those affected by suicide. All donations go towards these efforts with the goal to greatly reduce the national suicide rate. For more: https://afsp.org/chapter/illinois